Self-driving cars are being taught the rules of the road on the streets of the West Midlands. Usually when you picture self-driving cars they are pootling around on the sun-baked streets of San Francisco or the arid roads of Arizona. But the UK isn’t being left behind, and the West Midlands Combined Authority (WMCA) has […]

Richard Revell
on inview

When I lived in Venice many years ago, although my days were filled with working on Venetian boats, I never really spent much time rowing them. A recent invitation to a dear friend’s wedding meant a return to the lagoon with my wife, and a chance to indulge in an early morning rowing lesson and […]

Sean Antonioli
on inlove

“Where were the warnings – no one never told us! Who cared?” Monday 9th July 2018. The location is The Epic Centre, Lincoln, and 140 delegates are anxiously waiting to be taken into the unknown. Having arrived to the launch of Anglian Water’s new initiative Water Resources East (WRE), a project that brings together partners […]

Gene Chui
on inwork

Designers now see the need to work to clear objectives and measure their work according to financial returns, offering marketers not just creative inspiration but a partnership in driving growth. Over the next few years you will find that your conversations with designers start with more challenge, and continue with more ease. That’s because design […]

Erika Clegg
on inview

Yes it’s warming up outside, the sun’s shining and we’re starting to think about the first sea swims of the year – but we’re feeling quite Christmassy today at Spring! Why? Because our Spring Christmas card has just been announced as a finalist in the Design Week Awards 2018. Every year we try to ensure […]

Lucia Maclachlan
on industry, inwork
Design Thinking
Design Thinking

In this Design Week article by Sarah Dawood, I put forward my thoughts on ‘Design Thinking’ and helping businesses to understand the intrinsic value of design. Erika Clegg, co-founder, Spring “Our industry is notoriously bad at articulating its value to our clients and the wider world. If it takes terms like ‘design thinking’ being appropriated […]

Erika Clegg
on inview

Welcome to the world of One Minute Briefs (OMB), a Twitter community with an overwhelming amount of creativity and support that I became a part of last year. Each weekday, @oneminutebriefs  posts a topic to advertise, ranging from #worldteachersday to #buckets. Entries are retweeted, allowing your idea to get more exposure, and later in the […]

Sean Antonioli
on inlove

Every product, every industry, has its own must-use words. Have you ever bought women’s shampoo that doesn’t claim to make your hair sleek, shine or bounce? It’s impossible to buy a razor that doesn’t leave your skin feeling smooth, and the moisturiser hasn’t been made that isn’t soothing. And that’s just in your bathroom cabinet. […]

Richard Revell
on inview

We’re delighted to announce our H2OMG event we ran for Anglian Water in the summer has won GOLD at the Drum Cream awards. The awards, run by The Drum (Europe’s biggest marketing website), were held in Birmingham on 22nd November, and are designed to reward the very best talent in creative advertising and design across the Midlands, East, […]

Richard Revell
on industry, inwork

It was a pleasure to sit round the DBA board table with several new directors and the Chief Executive of the Creative Industries Federation, John Kampfner, yesterday.   John updated us all on progress the Fed is making towards a better understanding across government and other industry sectors of the value of the creative industry. Wide-ranging […]

Erika Clegg
on industry

From time to time, we invite a person we admire, from any walk of life, to come and have lunch with us and talk about their experiences. Yesterday we welcomed Peter Wilson MBE to the Spring studio as he became the latest of our Spring Heroes.   Until last December, Peter was CEO of Norwich […]

Richard Revell
on industry, inlove

Back in March this year we launched ‘There’s More to Me’ – a campaign for Age UK Suffolk designed to create a better connection between the generations. Less than six months on the campaign has already generated £37,500, funds that allow Age UK Suffolk to provide support for 144 older people. Our film, which features […]

Richard Revell
on inwork

Hey you! Want to find out why you could be the millionth person to read this blog post? Just keep reading… I think if we’re honest with ourselves we reckon we’re pretty unswayable, right? Our decisions are made solely on rational thought and we’re immune to external influences, yes? Well, no actually. There’s a scene […]

Richard Revell
on inview, inwork
Creative Thinking
Creative Thinking

Imagine this scenario: on a table you have three items, a candlestick, a book of matches and a box of pins. Your task is to attach the candle to the wall. How would you do it? As you may expect, a job in the creative industry requires a large amount of imagination. Coming up with […]

Lynton Wall Palmer
on inview

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