We are seeking a hands-on and strategic Senior Account Manager, someone who is keen to bring their own brand of excellence to Spring’s award-winning team. You’ll take care of a variety of clients, ranging from household names to new businesses. Your projects will include overseeing brands which will then develop into digital, print, experiential and […]

Erika Clegg
on inlove, inview, inwork
On purpose
On purpose

Simon Sinek calls it ‘Why?’. Current parlance is ‘purpose’. It’s become the fundamental principle of effective branding. So what is it, and why does it matter?   Time was when brands could make bold statements about themselves and that was what the dominant message became. For one thing, there were far fewer consumer brands, and for another, consumers had no way to […]

Erika Clegg
on industry, inview

  Two miles off the coast of Great Yarmouth there’s a sand island that is home to thousands of seals and a cluster of wind turbines. This summer I took a trip out there on Southwold’s Coastal Voyager. It’s exciting to see the land from the sea – Southwold, of course, looks enormously pretty and self-contained, […]

Erika Clegg
on inlove

Recent research from Trinity Mirror has revealed that national brands are failing to connect with people living outside the capital.   The survey, carried out by BDRC Continental, took a representative sample of over 2,000 respondents from across the UK and asked how they felt about 56 of the biggest brands in the country. The […]

The Springers
on industry, inview

  Spring founder Erika Clegg was one of several industry leaders recently approached by Design Week to share their most difficult experiences with clients, and – more importantly – how they overcame them.   Ryan Jones from Sea Design recalled a time when a drunk photographer wreaked havoc on their first photoshoot with a global […]

The Springers
on industry, inview

It’s wonderful to see the City of Stories brand we created for Norwich nearly three years ago going from strength to strength.   This video is their latest release, and features a technique dubbed ‘Flow Motion’. Made by BAFTA winning filmmaker Rob Whitworth (BBC Planet Earth 2) who studied in Norwich, it’s a stunning way […]

Richard Revell
on inwork

Being the Agency For Change, we are naturally interested when we hear someone else talking about the benefits of change. This is why a piece in the Harvard Business Review by top organisational psychologist Nick Tasler recently caught our eye. Entitled Stop Using the Excuse “Organisational Change is Hard”, Tasler explains that we have an […]

Richard Revell
on industry, inview

From time to time, we invite a person we admire, from any walk of life, to come and have lunch with us and talk about their experiences. Yesterday we welcomed Peter Wilson MBE to the Spring studio as he became the latest of our Spring Heroes.   Until last December, Peter was CEO of Norwich […]

Richard Revell
on industry, inlove

It’s around this time of year that Southwold and the surrounding area pick up an extra buzz. People from around the country pour in for Latitude, one of the most popular festivals in the UK. It’s held on the Henham Estate, just four miles from Southwold and close enough for us to hear a kick drum […]

The Springers
on inlove

We’ve been looking forward to seeing Matthew Taylor’s review of Good Work, which was published yesterday. The review was commissioned by the Prime Minister last autumn, and considered how employment practices need to change to keep pace with modern business models. Taylor has considered the implications of new forms of work, driven by digital platforms, for employee rights […]

Erika Clegg
on industry, inview

Maddy has just finished the second year of her degree in Graphic Design at Norwich University of the Arts. In June, she spent two weeks interning in our studio and got her teeth into her own design project. “The brief was to design and create a beautifully crafted range of products to promote Southwold and […]

Lucy Henson
on inview, inwork

At Suffolk Chamber’s AGM last week, Spring’s co-founder Erika spoke on the rise of people power, the shockwaves this has caused in politics, and how businesses can harness this for growth. She shared some thoughts and tips on how to shape a brand’s communications strategy for real impact in our rapidly changing world, updates on […]

Maddy Adey
on industry, inview

The Springers
on instagram

The Springers
on instagram

The Springers
on instagram

We’re delighted to have renewed our contract for tourism marketing with the Moroccan National Tourist Office after three successful years of working together. The new contract will see us continuing to develop the country’s award-winning MuchMorocco brand concept. The brand, which we originally launched in November 2015, will continue across print and online media, as […]

Laura Marfell-Williams
on industry, inwork

Since last autumn, we’ve been working with Felixstowe-based European haulage business Jordon Freight to create a new brand to support their ambitious plans for further growth. Recently, the culmination of their brand relaunch was reached as their new website went live. Jordon approached us back in September last year, looking for something that would set […]

Maddy Adey
on inview, inwork

The Springers
on instagram

Building on our fantastic work with DanceEast, Spring recently completed a brand new website for the National Centres in Advance Training in Dance (CATs). The CAT scheme, funded by the Department for Education, provides gifted young dancers the opportunity to benefit from world-class professional training without having to relocate. The network covers the entire country, […]

James Gorry
on inview, inwork

The Springers
on instagram

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