Spring has added Simon Middleton’s talents to enhance the agency’s branding offer for new and existing clients. As author of three books on branding and marketing* and with a fourth in the pipeline, Simon’s specialist focus on brand complements the agency’s existing work. Formerly Creative and Brand Director of Fox Murphy, Simon travels extensively to […]

Erika Clegg
on inwork

It seems there is always something corrupting the young. In my generation it was computer games; go further back in time and you’ll find the video player, rock and roll music, the talkies and even free access to books and plays have all had the accusing finger pointed in their direction. If you’d been about […]

Richard Revell
on inview

This morning on Radio 4′s Today programme, the news summary included details of a meeting between “ardent Brexiteers and former Remain campaigners” amongst Tory MPs. To unpick the R4 phrase: ardent is an eager word, full of passion and naivety. Ardent lovers are doe-eyed youths with lutes, serenading their ladies faire. I doubt anyone would […]

Erika Clegg
on inview

The boxing gym Ultimate Boxing has launched an academy in partnership with Spring, and sharing our name. It’s designed to improve the lives of young people through boxing training and all-round mentoring. Ultimate has a long tradition of working with children and young people, through gym classes, after-school clubs and training in partnership with schools, […]

Erika Clegg
on inkind
Branding at Fram
Branding at Fram

I was invited to share my thoughts on growing a brand in a crowded market and busy world with the business students at Framlingham College. Keen to ensure they had something practical that they could take from the session for their own fledgling businesses (part of the Tycoon young enterprise scheme) I covered four topics. […]

Erika Clegg
on inview

Spring does things a little bit differently. We believe in giving back, and like to use our skills and Ethos to take on big challenges for clients and for the communities around us. That’s why during 2019 we’re going to be taking a look at loneliness, and tackling it head-on. With nine million people in the […]

Katie Brown
on inkind, inwork

After several weeks in production, this week saw the launch of our new website for The British Racing School. Based in Newmarket, the school is the premier training centre in the country for the horseracing industry. It runs a wide range of courses that encompass everything from half-day bitesize training sessions to Management Courses aimed […]

The Springers
on inwork

When there’s a sizeable build project in the offing, a corporate strategy to be written or a programme of change that’s going to impact people, consultation is not just a legal obligation – it is morally essential. Spring’s view is that, as consultation providers, we are the bridge between impacted community and provider, and our […]

Simon Hazelgrove
on inwork

In November and December Spring were asked to help support the Nursing and Midwifery Council with material for their Staff Conferences. When considering our design we wanted to create something fun and creative to really show off the conference and get people involved in the event. We came up with a few ideas in the […]

Mat Finch
on inwork

Spring is working with the NHS Clinical Commissioning Group in North East Essex on a campaign to promote self care this winter. We’ve delivered the ‘Small Steps, Big Change’ campaign using online and offline creative, showing small figures helping people self care. They cover a range of different topics including sore throats, coughs and colds, […]

Mat Finch
on inwork

A recent trip to Brick Lane’s Junkyard Golf (using my Cultural Expansion Grant) got me thinking about old ideas being reimagined, and our connection with vintage goods and pop culture. Junkyard Golf is indoor crazy golf with a bar attached, and despite the flashy website and the sugar-loaded cocktails on offer, in essence it’s the […]

Glen Cone
on inlove

New website design and build alert! A summer in the making, Spring was brought onboard following a three way pitch to deliver a new website for Haverhill Arts Centre, Suffolk. With leading headline acts such as comedian Ardal O’Hanlon (Father Ted), Phil Jupitus (Never Mind the Buzzcocks) and popular West End shows especially adapted and […]

Lucia Maclachlan
on inwork

West Suffolk College has just been recognised as the third best college in the country. Having had the opportunity to work with West Suffolk College during 2018, its great to see them receive this accolade in the prestigious NICDEX league table, published by FE week. Our work together on promoting Higher Education at the college allowed […]

Chris Abbott
on inwork

It’s a lovely accolade to be named one of Suffolk’s Inspiring Women, and we seized the opportunity to put a call to arms into the celebration brochure. There’s no point being called inspiring if you don’t then take steps to inspire. Spring allows me to support younger people, often helping them to visualise and deliver […]

Erika Clegg
on inkind

On Thursday 15th November the DBA hosted its concluding Small Giants event, marking the culmination of a national tour. The term ‘Small Giants’ was coined by Bo Burlingham, the American author who focuses on companies which ‘choose to be great instead of big’. As someone who has consistently resisted the pigeon-holing of businesses like Spring […]

Erika Clegg
on industry

I have always been a sucker for a musical. And I have been going on about seeing The Lion King for at least the last five years (my fellow Springers will testify to this). Recently I finally got round to organising myself, and last weekend we set off for London’s West End. Well, what can […]

George Bennett
on inlove

Oh the glory of a ban! Iceland is undoubtedy reaping the rewards of falling foul of the ASA with their Ethos-driven Christmas ad. And whilst the other, posher, retailers launch their festive offering of Christmas feasts and gifts set to a backdrop of heart-warming reinterpreted pop and a snowflake filled night sky, Iceland is already […]

Erika Clegg
on inlove

There are some ideas which you wish with all your heart you’d come up with. In the creative industry, ideas are the lifeblood of your work. Generating these little gems is a task that is equal parts joyous and frustrating – when things are flowing it’s the best feeling in the world, but when nothing’s […]

Richard Revell
on inlove

Spring’s brand identity is amongst the finalists in the frankly rebellious comms2point0 unAwards. Working very closely with the council’s communications team, we created a number of designs which they then offered up for democratic selection. We’re delighted with the outcome: this was one of the proposals that had the strongest creative strategy behind it, and […]

Erika Clegg
on inwork

Over £100m has been allocated to the West Midlands by the government to boost the region’s ongoing economic revival. Nearly £72m will be given for new transport schemes in the western end of the Springbelt. The money will be used to improve infrastructure, reduce congestion and improve air quality in the region. A further £20m […]

Richard Revell
on inview

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